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Kevin Plank

Kevin Plank

Executive Chairman and Brand Chief / Under Armour

CountryUnited States
EducationBachelor's, University of Maryland
Known ForFounder, CEO, Executive Chairman, Under Armour, Sports Apparel
Instagram114K
LinkedIn59.6K
SportsEntrepreneurshipApparel
Company Revenue
$5 Billion+
Years as Founder
28+ years
LinkedIn Followers
59.6K
Instagram Followers
114K
Search More

About Kevin Plank

Kevin Plank is the founder and executive chairman of Under Armour, the global sportswear, footwear, and accessories manufacturer based in Baltimore, Maryland. A former University of Maryland football player, he founded the company in 1996 with the goal of creating a better, sweat-wicking T-shirt for athletes. Under his leadership, Under Armour grew from a simple idea into a multi-billion dollar global brand, challenging industry giants like Nike. He currently serves as the Executive Chairman and Brand Chief, having previously been the CEO and President.

Education

University of Maryland College Park
University of Maryland College Park
1992 - 1996
Education

N/A

Work Experience

Under Armour
Under Armour

Founder, President & CEO

Dec 1996 - Present
Position

Founder, President & CEO

Key Professional Highlights

Founding Under Armour

Founder of Under Armour in 1996, growing it into a global sportswear giant.

Executive Leadership

Currently serves as the Executive Chairman and Brand Chief, having also returned as CEO in 2024.

Athlete Background

A former University of Maryland football player who conceived the idea for performance base layers.

Global Scale

Leads a global company with over 14,000 employees and total revenues exceeding $5 billion.

Professional Profile

Kevin Plank is an American entrepreneur best known as the founder of Under Armour. His career is defined by his vision to create innovative athletic apparel and his long-standing leadership in the sports and retail industries.

Industry Focus

Sports Apparel

Performance Gear

Footwear and Accessories

Connected Fitness Platform

Core Expertise

Entrepreneurship

Global Brand Building

Executive Leadership

Brand Strategy

Innovation

Geographic & Business Interests

Baltimore, Maryland

University of Maryland

Sagamore Ventures

Georgetown

Recent Posts

The “Game Ball of Gratitude.” So much to be thankful for on this great American holiday 🦃🍽️🍁but I caThe “Game Ball of Gratitude.” So much to be thankful for on this great American holiday 🦃🍽️🍁but I ca
The “Game Ball of Gratitude.” So much to be thankful for on this great American holiday 🦃🍽️🍁but I ca

The “Game Ball of Gratitude.” So much to be thankful for on this great American holiday 🦃🍽️🍁but I can’t help but think back to a recent fall day @underarmour Sports House when we hosted @maplewoodfoot

2025-11-27
459 likes
View
20yrs public since ringing the bell on Nov 18, 2005 for @underarmour…and can’t think of a prouder wa20yrs public since ringing the bell on Nov 18, 2005 for @underarmour…and can’t think of a prouder wa
20yrs public since ringing the bell on Nov 18, 2005 for @underarmour…and can’t think of a prouder wa

20yrs public since ringing the bell on Nov 18, 2005 for @underarmour…and can’t think of a prouder way to honor this journey than the work our #sqUAd did to build the 2025 @navyfb uniforms for the upco

2025-11-19
611 likes
View
Pro tip: sometimes 26yds in life remembers like 60yds… 🙌 
Thanks for pointing out that mild (Al BundPro tip: sometimes 26yds in life remembers like 60yds… 🙌 
Thanks for pointing out that mild (Al Bund
Pro tip: sometimes 26yds in life remembers like 60yds… 🙌 Thanks for pointing out that mild (Al Bund

Pro tip: sometimes 26yds in life remembers like 60yds… 🙌 Thanks for pointing out that mild (Al Bundy’ism) #glorydays of mine @stjohnschs prez, #KevinHaley!!🤣 Honored to be inducted into Washington D

2025-11-09
1.2K likes
View
Today marks a full circle moment for both @underarmour & @gtathletics. As the first university to puToday marks a full circle moment for both @underarmour & @gtathletics. As the first university to pu
Today marks a full circle moment for both @underarmour & @gtathletics. As the first university to pu

Today marks a full circle moment for both @underarmour & @gtathletics. As the first university to purchase our product back in 1996, the Yellow Jackets - and equipment manager Tom Conner - hold a spec

2025-10-03
8.8K likes
View
Baltimore has always been my heart ❤️ When my brother Scott @j.s.plank and I set out to create SagamBaltimore has always been my heart ❤️ When my brother Scott @j.s.plank and I set out to create Sagam
Baltimore has always been my heart ❤️ When my brother Scott @j.s.plank and I set out to create Sagam

Baltimore has always been my heart ❤️ When my brother Scott @j.s.plank and I set out to create Sagamore Pendry, it was meant as a love letter to this city…its beauty, its views, and its ambition. Balt

2025-09-26
4.1K likes
View
Armour Day 2025 was in a word…electric ⚡️ My favorite day of the year did not disappoint and was fulArmour Day 2025 was in a word…electric ⚡️ My favorite day of the year did not disappoint and was ful
Armour Day 2025 was in a word…electric ⚡️ My favorite day of the year did not disappoint and was ful

Armour Day 2025 was in a word…electric ⚡️ My favorite day of the year did not disappoint and was full of star power thanks to @underarmour athletes @stephencurry30 & @jordanspieth 🙌 As is tradition,

2025-09-19
671 likes
View

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