Bozoma Saint John

Eve by Boz has been created to revolutionize the hair extensions industry with a unique approach that blends cultural authenticity and premium quality. The brand aims to make a difference in a sector that acutely affects Black women and women of color but has long overlooked our needs. While some might see it as superficial, it is serious for those of us who spend our hard earned money and received so little in return. Despite Black women and women of color making up 80% of the buying power, we have no say in how these products are constructed and we spend an inordinate amount of time customizing products that should be made with us in mind in the first place.

The brand is committed to empowering Black women and women of color by offering wigs, bundles, and closures which are sourced from Asia, created in Ghana, and distributed globally. Additionally, the specially formulated hair care products harness the power of indigenous ingredients like baobab oil, moringa, shea butter, palm kernel oil, and rosehip. Infused into every strand of hair, these natural oils transform raw extensions into luxurious, manageable, and long-lasting products. Adding to the sensory experience, the hair care line has captivating fragrances that keep hair smelling fresh for weeks giving them a richness that reflects our origins.

Eve by Boz is not just a brand; it’s a movement that celebrates the beauty, resilience, and diversity of Black women and women of color worldwide.

When my husband, Peter Saint John, died of cancer, I made one big decision: to live life with urgency. I’m no stranger to adversity, having lost my college boyfriend to suicide, navigated an interracial marriage, grieved a child born prematurely–a process that led to me and Peter’s separation–and navigated coparenting the daughter who me and Peter shared. When Peter knew his cancer was terminal, he gave me a short list of things to do: cancel the divorce, and fix the wrongs immediately. In THE URGENT LIFE, I take readers through the dizzying, numbing days of grief, and the courage which it sparked in my to live life in accordance with my deepest values time and time again. You’ll witness my journey forward through multiple griefs, as I navigate life as a single parent and build a truly remarkable career. My story is extraordinary, but my grief is not uncommon, and my courage is sure to touch any reader who has loved, mourned and found a path through loss and grief, as well as anyone who’s struggled to live life to its fullest.

Chief Marketing Officer

Chief Marketing Officer

Chief Brand Officer

Head of Global Consumer Marketing, Apple Music & iTunes

Head of Music and Entertainment Marketing

Vice President, Marketing and eCommerce

Senior Marketing Manager

Senior Account Executive

BA - African American Studies and English