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Cassey Ho

Cassey Ho

Founder/CEO and Head Designer / Blogilates / POPFLEX

CountryUnited States
EducationBachelor’s Degree, Whittier College
Known ForFitness, Entrepreneur, Fashion Designer, Pilates Instructor
Instagram3.2M
YouTube5.8M
TikTok3.7M
Twitter162K
Fashion
Total Followers
19.9M
YouTube Views
6B+
TikTok Likes
118.2M
YouTube Subscribers
11M
Search More

About Cassey Ho

Cassey Ho is an entrepreneur, fashion designer, and inventor, best known as the creator of the Blogilates fitness brand, which started as a YouTube channel in 2009. She is the Founder/CEO and Head Designer of both Blogilates, which features workout equipment exclusively at Target, and POPFLEX, a direct-to-consumer activewear brand launched in 2016. With a massive online following, she focuses on innovative product design and inspiring joy through fitness.

Career

POPFLEX
POPFLEX

Founder/CEO and Head Designer

2016 - Present
Responsibilities

Thoughtfully innovative apparel made to solve problems. Oh, and cute is a must.

Blogilates
Blogilates

Founder/CEO

2009 - Present
Responsibilities

Find the joy in fitness.

Skills

Core professional competencies inferred from her roles as a CEO, Head Designer, and a leading fitness content creator.

Design & Business Operations

Product Design

Activewear Design

Apparel Manufacturing

DTC E-commerce

Brand Licensing (Target)

Digital Media & Marketing

Content Creation

Digital Marketing

Audience Engagement

Multi-Platform Strategy (YouTube, TikTok, Instagram)

Community Building

Leadership & Strategy

Entrepreneurship

CEO Leadership

Strategic Planning

Team Management

Intellectual Property (Patents)

Fitness & Wellness

Pilates Instruction

Fitness Programming

Health & Wellness Education

POP Pilates

Domains

Primary

Fitness & Wellness, Activewear & Apparel, E-commerce, Retail (Target Partnership)

Secondary

Digital Media, Content Creation, Entrepreneurship

Tags

Personality

Visionary, Innovative, Entrepreneurial, Passionate, Inspiring, Authentic

Focus

Fitness, Fashion, Product Design, Body Positivity, Community-Focused

Recent Content

1 thing that I did not turn? 1 year more well rested. NOPE. NOT EVEN AN OUNCE. Still dying atm but m1 thing that I did not turn? 1 year more well rested. NOPE. NOT EVEN AN OUNCE. Still dying atm but m
1 thing that I did not turn? 1 year more well rested. NOPE. NOT EVEN AN OUNCE. Still dying atm but m

1 thing that I did not turn? 1 year more well rested. NOPE. NOT EVEN AN OUNCE. Still dying atm but making an oath to myself to prioritize SLEEEEEPPPPP. At least I let myself sleep in this bday morning

2026-01-17
10.7K likes
View
Heard we’re talking about 2016…Heard we’re talking about 2016…
Heard we’re talking about 2016…

Heard we’re talking about 2016…

2026-01-16
12.4K
View
WHAT AN ERA.

And just to clarify, the heartbreak and betrayal were all business related. Sam is in WHAT AN ERA.

And just to clarify, the heartbreak and betrayal were all business related. Sam is in
WHAT AN ERA. And just to clarify, the heartbreak and betrayal were all business related. Sam is in

WHAT AN ERA. And just to clarify, the heartbreak and betrayal were all business related. Sam is in the clear ok! #2016

2026-01-16
29.7K likes
View
10 years ago today10 years ago today
10 years ago today

10 years ago today

2026-01-14
12.7K
View
10 years ago today, I launched @popflex_active on January 14th, 2016.10 years ago today, I launched @popflex_active on January 14th, 2016.
10 years ago today, I launched @popflex_active on January 14th, 2016.

10 years ago today, I launched @popflex_active on January 14th, 2016.

2026-01-14
12.3K likes
View
Are you paying attention? Sneak peek at my Valentine’s Day Drop at Target…Are you paying attention? Sneak peek at my Valentine’s Day Drop at Target…
Are you paying attention? Sneak peek at my Valentine’s Day Drop at Target…

Blogilates Valentine’s Day collection at Target: https://bit.ly/4qdYKt3

2026-01-13
504.5K
View

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Frequently Asked Questions about Cassey Ho

Cassey Ho 的 FAQ 旨在验证其作为 Blogilates 和 POPFLEX 创始人的关键事实和平台影响力。

What is Cassey Ho's current role?

Cassey Ho 是 Blogilates 和 POPFLEX 的创始人、首席执行官兼首席设计师。

When did Blogilates and POPFLEX launch?

Blogilates 始于 2009 年的 YouTube 频道,而 POPFLEX 是一个直接面向消费者的活跃服装品牌,于 2016 年推出。

How many followers does Cassey Ho have on YouTube?

截至目前,Cassey Ho 在 YouTube 上的订阅人数为 580 万,在 Instagram 上的粉丝数为 320 万。

Where are Blogilates products sold exclusively?

Blogilates 品牌的产品,包括健身器材,在 Target 独家销售。

Where did Cassey Ho attend college?

Cassey Ho 毕业于惠蒂尔学院。

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