Founder & CEO / Venice Music
Troy Carter is a prominent American talent manager, record executive, and venture capitalist. He is the founder and CEO of Venice Music, a company focused on building technology and strategies for independent music artists. Previously, he served as the Global Head of Creator Services at Spotify and is well-known for managing global superstars like Lady Gaga and John Legend through his former company, Atom Factory Inc. Carter is also an active angel investor and venture capitalist, having backed over 80 tech startups.
Founder
Core technical and professional competencies derived from his career in music, technology, and venture capital.
A robotic, objective summary of Troy Carter's career focusing on his roles as a founder, music executive, and venture capitalist.
He is known for managing global superstars like Lady Gaga and John Legend through his former company, Atom Factory Inc.
Carter has served as the Global Head of Creator Services at Spotify and currently holds board or advisory roles at companies like Gusto and SoundCloud.
Yes, Troy Carter is an active angel investor who has backed over 80 tech startups across various sectors.
Carter served on the board of the Prince Estate from 2017 to 2022, following the artist's passing.
Board Member
Angel Investor
Angel Investor

Entertainment Consultant
Global Head of Creator Services
Founder
Music Technology, Independent Artist Services, Creator Economy
Venture Capital, Talent Management, Digital Media, Entertainment Law
Visionary, Entrepreneurial, Strategic, Influential, Global-Minded
Artist Advocacy, Technology Integration, Future of Music, Investment Focus
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